Brand Building

Beverly City School District
The power of a brand cannot be overstated. It is a collection of concrete symbols, images, and ideas representing an organization; more specifically, it is an explicit logo, font, color scheme and overall design format. A brand is developed to represent implicit values, even personality. In this case, the brand serves to instill pride in school staff, the community, families and students.

RnB Design provided logo design, business cards, PowerPoint, letterhead, and envelopes, as well as welcome banners and appliques for the Beverly City School District Bear. Currently RnB Design is developing the new website and a brand standard instruction document.