Technology Introduction

BASF MOF Technology
BASF asked RnB Design to help introduce Metal Organic Frameworks, or MOFs, to the world. MOFs organize the storage of natural gas molecules so that more fuel is stored in the same tank. RnB Design developed the ads, tradeshow booth and video. This campaign required research, ​3-D development of the molecules, on location shooting in New Jersey and California, scriptwriting, illustration, storyboarding, music, editing, mixing and rendering.